CPH Post

International

Greenpeace's Lego video pulled from YouTube

YouTube has removed campaign clip of Lego figures drowning in fossil fuel


"Everything is not awesome with Lego," the Greenpeace video said. (YouTube screenshot)

July 11, 2014
14:32

by Andreas Jakobsen


YouTube has removed Greenpeace's animated video attack on Lego's partnership with the oil company Shell, Politiken reports.

The film showed an Arctic scene made of Lego pieces that slowly becomes submerged in thick black oil, leaving only a flag with the Shell logo visible above the sea and the tagline: “Shell is polluting our children’s imaginations”.

According to Greenpiece itself, it was Warner Bros, the production company behind 'The Lego Movie', that complained and got the video pulled.

Nearly got 3 million views
"The video was removed last night, just before reaching three million hits. We don't know why they complained," Birgitte Lesanner, the campaign manager at Greenpiece Denmark, told Politiken.

"It's strange, for satire is generally widely accepted on YouTube. We guess the video just got too popular."

It's still possible to watch the video on other sites, including Greenpeace's website and Vimeo.

Neither YouTube nor Warner Bros has commented on why the animation was pulled.



Related stories



Latest Comments

Don't forget to leave room for a mosque, eh. ; )

(Alex DeGre?t on September 18, 2014 22:31)

Lel

(Chris Brooks on September 18, 2014 15:43)

Face it, the Danish Listeria pølser as a culinary contribution to the EU was...

(Bill Jones on September 18, 2014 06:29)

When the other shoe drops these two reprobates will be claiming the...

(Bill Jones on September 18, 2014 06:14)

Ray, maybe a look at the definition of "conspiracy" is in order, which in...

(Bill Jones on September 18, 2014 06:07)

How do you enroll in the trial???

(Anette Kreipke on September 17, 2014 23:09)

(November 30, -1 00:00)

High speed network they say

(Nejc Bukovac on September 17, 2014 16:01)

If the visit has as a business objective to increase trade between DK and...

(Ruben Shiffman on September 17, 2014 11:24)

I am sure you are right, William Harvey; there WAS a cover-up. I explore it...

(Irene Ward on September 16, 2014 21:42)