Consumers throughout the country are receiving text messages telling them they have been sent a multimedia message via an enclosed link.
The second part says something like: “Congratulations! You are today’s BILKA winner. Enter your information quickly to receive your gift card. This offer will expire at 23:59 tonight.”
Excited consumers who click on the link are led to something that looks like Bilka’s website.
‘Too good to be true’ usually is
Supermarket chain owner Dansk Supermarked said that the texts are a fraud and warn people not to fall victim to the swindle.
“We have nothing to do with it,” Mads Hvitved Grand, a spokesperson for Dansk Supermarked, told TV2 News. “People need to avoid these things that seem too good to be true.”
Grand said that any competition or offer by Bilka would be found on bilka.dk or the store’s Facebook page and would not require a customer to jump through so many links or enter so much personal information.
Hard to shut down
Stores are often the victims of this type of scam – something that Grand finds frustrating.
“These scams are something that we face often, “he said.
“They are damned irritating and typically come from foreign accounts and servers. We try to track them down, but they keep moving.”
Grand invited those who receive the scam texts to share their experiences on the company’s Facebook page to help warn other customers.