Following some vigorous lobbying from HORESTA, the association for the hotel, restaurant and tourism industry, the government looks set to introduce a VAT (moms) exemption for the business tourism sector until 2020 as part of its latest growth plan, and this could lead to a massive influx of jobs in the sector.
Bella Center alone has said it would expect to create 1,500 jobs by 2020 across its portfolio. At least 300 of these would be at its headquarters in Copenhagen, which include the Bella Sky Comwell and Crowne Plaza Copenhagen Towers hotels.
More major events
“There is no doubt that a 100 percent VAT deduction for hotel accommodation gives Bella Center a more favourable position in negotiations to win contracts for major events, while strengthening our competitiveness," the Bella Center Group's chief executive Allan Agerholm told the centre's website.
“We are confident that the initiative will have an even greater effect than the government’s and Venstre’s slightly conservative estimates. The positive effects will not only be seen in the tourism industry, but also in other industries such as transport, retail and cleaning."