How does a global association corner the market in Denmark? Business and social media lessons from Spanish LALIGA’s Nordic expert

The Spanish football association LALIGA is eyeing global domination. We speak to the league’s delegate to the Nordics Juan Fuentes Fernández, about how he’s getting the ball rolling in Denmark.

Pratik Hariharan

Oct 19, 2023

The Spanish football association LALIGA is eyeing global domination. We speak to the league’s delegate to the Nordics Juan Fuentes Fernández, about how he’s getting the ball rolling in Denmark.

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How does a global association corner the market in Denmark? Business and social media lessons from Spanish LALIGA’s Nordic expert

Full version of this article is only available to subscribers.

Gain unlimited access to all of The Copenhagen Post

Monthly subscription

6 month subscription

Yearly subscription

Save with a company subscription?

Army conscription period almost tripled under new agreement

Ozempic rules tightened – half of all diabetics may have to switch medication

“Catastrophic” opinion poll for the government

Denmark needs more internationals – and their kids

Mayors call for ‘pant’ system on single-use food packaging

Could Bornholm be a hidden gem for internationals?

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Everyone hates being laid off, but women may be hit harder than men

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