Get a free lunch or museum tour when you litter-pick on holiday in Copenhagen

To encourage tourists to take conscious green actions, the Danish capital is trying an experimental initiative: Visitors will earn freebies and discounts at Copenhagen attractions for good behaviour like cycling, collecting plastic waste, or volunteering at urban gardens.

Photo: Daniel Rasmussen/Wonderful Copenhagen

From 15 July, tourists in Copenhagen who take part in green activities like litter-picking, cycling, or volunteering at urban farms on their holiday will be rewarded with free or discounted cultural experiences during their trip, in a bid by the Danish capital’s official tourism agency to “get tourists to act more sustainably”. The initiative, called […]


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