REMA, Matas, and MobilePay are Denmark’s favorite brands

YouGov spent last year interviewing Denmark’s residents about their favorite brands. The data reveals a clear winner and a sense of loyalty to national and regional operators

Jan 31, 2025

In a recent YouGov survey, REMA 1000 has emerged as Denmark’s favorite brand for 2025, securing the top spot with a score of 47.2 in the YouGov BrandIndex.YouGov, an international analysis company, attributes the supermarket chain’s success to its strategy of combining both quality and affordable pricing.Conducted over the course of the previous year, with […]

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REMA, Matas, and MobilePay are Denmark’s favorite brands

YouGov spent last year interviewing Denmark’s residents about their favorite brands. The data reveals a clear winner and a sense of loyalty to national and regional operators
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Two internationals awarded a prestigious grant

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