Sustainable cycling purchases to support humanitarian causes

The Copenhagen Bike Show at Lokomotivværksted from March 13-15 marked the launch of a new fair trade concept: a B’fair bicycle that supports humanitarian causes. Selling the bike is part of a program aimed at supporting education in Bangladesh – by buying one you’re contributing to the education and sustenance of vulnerable children. The bikes are made in Bangladesh and their production follows sustainable fair trade principles.

The Bangladeshi ambassador to the Nordic countries, Mohammad Golam Sarwar (pictured above), who is based in Stockholm; the former prime minister, Lars Løkke Rasmussen (pictured below); and Danish cycling legend Ole Ritter were among those present.





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