Sales of gluten-free food products soaring in Denmark

Supermarkets have started offering a wider range of products

Sales of gluten-free food products have increased significantly over the past 10 years in Denmark as supermarket chains have expanded the range of available products.

In 2005, Coop stocked only 20 gluten-free products, selling 40,000 items in total.

Ten years later, the chain offers about 200 specialty products and sales have escalated to 1.2 million.

READ MORE: Create your own: you will need to use your noodle!

“It has spread to all categories of products that contain flour. Cakes, pasta, anything you can imagine with flour – we offer it in a gluten-free variation,” Lars Aarup, a chief analyst at Coop, told DR.

People with coeliac disease, who are gluten-intolerant, cannot eat wheat, barley and rye.

Substitutes in gluten-free diets include amaranth, buckwheat, brown rice or chia flour.





  • How internationals can benefit from joining trade unions

    How internationals can benefit from joining trade unions

    Being part of a trade union is a long-established norm for Danes. But many internationals do not join unions – instead enduring workers’ rights violations. Find out how joining a union could benefit you, and how to go about it.

  • Internationals in Denmark rarely join a trade union

    Internationals in Denmark rarely join a trade union

    Internationals are overrepresented in the lowest-paid fields of agriculture, transport, cleaning, hotels and restaurants, and construction – industries that classically lack collective agreements. A new analysis from the Workers’ Union’s Business Council suggests that internationals rarely join trade unions – but if they did, it would generate better industry standards.

  • Novo Nordisk overtakes LEGO as the most desirable future workplace amongst university students

    Novo Nordisk overtakes LEGO as the most desirable future workplace amongst university students

    The numbers are especially striking amongst the 3,477 business and economics students polled, of whom 31 percent elected Novo Nordisk as their favorite, compared with 20 percent last year.