Danes are more optimistic about the economy than they have been since before the financial crisis struck in 2008.
Epn reports that consumer confidence rose by 1.3 percent since June, according to figures from the national statistics office, Danmarks Statistik.
Summer spending
Economic optimism in July is thereby at its highest since January 2007, and it's the first time ever that consumer confidence has been on the rise continuously for five months in a row.
Consumer confidence indicates how a population perceive their own and the national economy, both as it is right now and how they expect it to be in the future. If the number is high, people are more likely to spend money.